![]() In mid-January 2016, "My Pepperona," the brand's take on "My Sharona," began airing. ![]() It was as stressful as an academic senior recital because if this doesn't work, there's a lot of stuff on the line for everybody that has worked on this for the last two months." "I've spent years in conservatory training and all kinds of different lessons and those were two of the most challenging hours. "I had two hours by myself with the contraption and it happened," he said. He put on "the contraption," as he sometimes calls it, and he wondered if he could play it. In the fall of 2015, he was flown to Los Angeles for production. Meixner lives, to fit him for the mix of one-man band instruments he carries in the spots. Soon, representatives came to Florida, where Mr. "When we saw it, we knew it was the right fit for Hormel pepperoni." "He's actually the sole audition, the first and only audition," said Scott Schraufnagel, BBDO's group account director on Hormel refrigerated meat products. He quickly needed an audition tape of him playing "My Sharona," so in between gigs, his saxophone player shot some video on an iPhone. Meixner thought one of his friends might be playing an elaborate prank. And he kept performing, later on with his own eponymous band, which now does about 120 shows per year. The word 'polka' became less of a stigma and more of a unique oddity, for lack of a better term." He started to see younger people coming to shows he played with his father. As it turned out, "There was a resurgence. "You couldn't be an accordion major," he said. Meixner went on to graduate from Ithaca College with trumpet performance and music education degrees, though the accordion is the instrument he is most associated with to this day. They relocated to the Orlando, Fla., area when his father got a job as a musician at Epcot Center. Meixner's father had a band, a recording studio and a record shop that was also a mail-order business for items including polka recordings when the family lived in Pennsylvania. Bachelor's degree, trumpet performance and music education, Ithaca College master's degree, trumpet performance, Pennsylvania State University
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |